Special Events
We seem to always have something fun and exciting going on here in Anchorage, Alaska at About Face! We endeavor to keep this page fresh with the latest info on special events, such as sales, fashion shows, and open houses. Check back here often to get the latest on what's happening, or visit us at the store.
The Month of March
March Makeover Month!
Join us for March Makeover Month! Come in to either location for a makeover on any weekday and receive 10% off your makeup purchase (not applicable to SALE items).
If you haven’t tried our gloMinerals Mineral Makeup you are going to be amazed! We have converted so many customers (including those who've gone Bare and survived!) to this fantastic mineral makeup brand. It is the only mineral makeup brand that is triple-milled, so the finish is super fine and doesn’t emphasize fine lines or pores. It also offers liquid foundation that gives about 90% coverage, but still looks so very natural. You'll love the extensive color pallette too. Let thoughts of Spring, flowers, and rebirth fill our minds!
Even our SoNo (downtown) store is getting in on the action this month, receiving its very own March Makeover. A new coat of paint, a change of colors, and a little rearranging to make more lingerie and loungewear available to our customers who work or live downtown. The SoNo store will be closed Monday - Wednesday, March 8 - 10 while we complete the renovations. The South store will remain open during this time, and as always, is open 7 days a week for your convenience.
Wednesday, February 10th thru Saturday, February 13th
Love Notes for Valentine's Day
About Face is offering Love Notes to our customers from February 10th to February 13th at each location. Come in and shop for your Valentine, and when at the register, pick a Love Note from our Letter Box and you could receive a free gift or a discount of 10% to 50% off one item. Just another way to show our appreciation and to help make your Valentine's Day special.
(restrictions apply; must be used the same day; limit one per customer)
Thursday, September 10th thru Saturday, September 12th
Fall Making Room Sale
Yeah, we know. The economy sucks. But we loved the stuff we saw on our last trip so much that we didn't hesitate to bring it all in. So, that means we need to make room for it, which means we're pricing some great Spring and Summer lingerie and loungewear to clear it out fast. You'll find some great deals, and while your at it, you can check out some of the new stuff that's already arrived, like the beautiful new Aubade collections, new PJ Salvage and, introducing, La Perla (you won't find La Perla anywhere else in Alaska). Here's what you can expect:
- Lots of bras and panties at 30 -50% off! Great time to fill in the gaps in your lingerie wardrobe.
- Get fun and comfy PJ Salvage and the extravagant Wendy Glez resort wear at 30% off for your winter vacation.
- Save 20-75% on select items from Aubade, Simone Pérèle, Huit, Eberjey, PJ Salvage, and Wendy Glez.
- Save 30% on TASK Essentials Mens Skin Care products. Any man will appreciate these great products to combat Winter's dry weather and to stay looking younger longer.
- Save 20% on the beautiful and fabulously scented Voluspa candles.
And much more! Plus,
- Buy a garter at full price, get a pair of stockings at 20% off (while supplies last)
- Free lingerie bag with purchase of $150 or more (supplies limited)
- Free feather boa with Booty Parlor purchase of $75 or more (supplies limited)
Come early for the best selection and freebies with purchase! Since each store carries different lines, be sure to check out both locations for the best selection.
You Pick A Date
New After Hours Parties
We like to have fun and we want you to have fun too! About Face is expanding its After Hours parties to include Booty Parlor Parties and After Hours Bridal Showers.
The Booty Parlor products are fun (but never intimidating) and are guaranteed to spice up any bedroom. Booty Parlor is well known for their product parties, and now you can have your own private party, just you and a few select friends, here at About Face. Explore all of the fun and sensuous products Booty Parlor has to offer.
Planning a wedding or thinking of hosting a bridal shower? Let us help with our new After Hours Bridal Showers. We are now your No. 1 source for bridal gifting needs, whether bridal lingerie, sexy honeymoon loungewear, bridal accessories, such as our Ms. & Mrs. Wedding Survival Kits or Hollywood Tape products, makeup or perfumes, you'll find perfect gifts for the bride or the bridesmaids at About Face. Come host a private party for the bride and friends, and shower her with gifts you know she'll love.
Details:
- Call or visit to schedule a date. We request at least one week advance notice. Parties may be scheduled at our South Anchorage store to begin at 7:30 pm weekdays or 6:30 pm on Saturday.
- Champagne & sweets provided
- SWAG bag provided for each attendee.
- Maximum of 12 attendees
- Cost is $300 (or more depending on needs of the host) and can be accomplished through individual sales or the hosts can go in on a Gift Certificate for the honored guest to spend.
Sunday, May 10th
Celebrate Mother's Day with a free gift with purchase
Don't forget your mom this Mother's Day. Make it a special day for her by giving her the perfect gift from her favorite brand, L'Occitane.
Just in time for Mother's Day, L’Occitane introduces the new Limited Edition Peach Blossom collection. This exquisite fragrance takes you on a journey to the heart of a Provençal orchard, bathed in sunshine. The delicate scent of peach blossoms blends with the sweet and velvety scent of white peaches. Notes include: White Peach, Lemon, Peach Blossom, Almond, and Cedar.
Put together a beautiful gift package that's perfect for Mother’s Day. Purchase any item from the new Peach Blossom collection and receive a free cosmetic bag beautifully embroidered in the Provençal boutis art style (one per customer, while supplies last).
Also, purchase any item from the beautiful Cherry Blossom collection and receive a free travel size shimmer body lotion (one per customer, while supplies last).

Wednesday, March 11th thru Saturday, March 14th
We're Having Our BIGGEST SALE EVER!
You know we don't have sales often, but we found so much great new lingerie and loungewear in NY on our recent trip, that we've just GOTTA MAKE ROOM for the new arrivals! Also save on a great selection of bath and beauty. Here's what you can expect:
- 100’s of bras in A thru F cups as well as panties at 50 -75% off! Including Aubade, Simone Pérèle, Fantasie, Princesse Tam Tam and more.
- Save 30 – 75% on a HUGE selection of loungewear from PJ Salvage, Ed Hardy, Wendy Glez and Eberjey!
- Buy One Get One Free on Foxers thongs and boyshorts
- Save 50% on MOR, Potter & Moore, Mudlark and others
- Save 30% on Caldrea, Olivina, and candles from Lafco
- Save on L’Occitane’s Honey and Lemon collection and fragrances
- Save 50% or more on Fresh and Three Custom Color Specialists makeup
Come early for the best stuff! Since each store carries different lines, be sure to check out both locations for the best selection.
Friday, February 13th, 2009, 4:00 PM to 8:00 pm
VALENTINE'S EVE EVENT: Open Late, Refreshments, and Mini Fashion Shows.
AFTER EVENT UPDATE:
Thanks to all of you who turned out to celebrate with us. It was great fun and a huge success, with a lot of happy, satisfied customers. A special thanks to our wonderful models who were so gracious to spend their Valentine's eve modeling lingerie and loungewear for us for 4 hours. We've included a few photos for those of you who weren't able to come out.

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About Face is preparing for all you last minute shoppers out there. On the eve of the BIG DAY, we're having refreshments at both stores and, at the South store only, between 4 and 8 pm, we'll also be holding several mini fashion shows featuring some of our favorite lingerie and loungewear. You won't want to miss this!
Friday, October 3rd, 2008, 7:00 PM at the Dena'ina Civic & Convention Center
MODERN ROMANCE: A Fashion Event.
AFTER SHOW UPDATE:
All we can say is WOW! The show exceeded all of our expectations. Over 600 attendees in this sold-out show were treated to 144 different looks, dessert, and a fun night of after-show shopping. In addition, the 100 VIPs received a gift bag chock full of goodies from all the boutiques. We're all so very proud of our models who did such an outstanding job and were so relaxed and professional. Thanks to our staff, stylists and makeup artists, and all the video, sound, lighting and music masters for making it all come together. It was a whole lot of work!
Check out some photos of the event here.
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Mark your calendars! This is one benefit event that neither guy nor gal will won't want to miss. You've probably noticed that the Third Annual SoNo Summer Fashion Show hasn't been announced this year. And it won't be. The SoNo boutiques About Face, Blush, and Out of the Closet! have teamed up with our wonderful friends at Her Tern, She, and Skinny Raven to bring you a bigger, better show filled with the latest fashions in clothing (daywear, sportswear, and eveningwear), shoes, lingerie, loungewear, and swimwear. This will be the first major event at the new Dena'ina Civic & Convention Center, just another reason to come see and be seen.
The evening will begin at 7:00 pm with cocktails, followed by an extravagant runway fashion show at 8:15 pm with 48 models, in two separate runs, or a total of 96 different outfits! We'll end the evening by making these great new fashions available for sale in a separate room set aside just for that purpose. Now, how perfect is that?
We are very excited about our venue. We have the entire top floor, and plenty of room for a great show, for mingling with friends, and for enjoying cocktails on the outdoor balcony while taking in a spectacular view of the mountains.
Tickets are available at each of the boutiques, and we expect a sold-out show, so be sure to get your tickets early. We sold out of our 100 VIP tickets in just days, and General Admission tickets are also going fast. VIP tickets are $115, and General Admission tickets are $60. There are really no bad seats in the house.
Proceeds from ticket sales benefit the Eva Foundation which help "victims of abuse regain independence to build a better life". Learn more about the Eva Foundation at www.evafoundationalaska.org.
Make sure to mark you calendars and plan to join us for a fun-filled, spectacular evening, see some great new fashions, and do a little late night shopping, all while supporting a great cause. We hope to see you there! If you've been keeping up with our What's New page, you know that we'll have a ton of new stuff to show you.
Friday, March 7th - About Face Opens Second Location In South Anchorage.
Our dedicated staff has been so wonderful, working very hard to help prepare the South store for opening. Thanks to them, this has all been possible.
We believe you are going to love our new store - we sure do.



